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Monday, June 23, 2008

Welcome to the NEW McDonalds

Throughout the past semester my class has discussed the changes of McDonald's. Their strive to attract a new segment and to compete in the Starbucks field. McDonald's is trying to trim their greasy image by also promoting healthier alternatives. What better way to gain attention than with great advertisement. How I have seen great pictures on billboards, sculptures, even actual vehicles hung, but a to actually witness vegetation growing to for words everyday on the way to work is fantastic.

1 comment:

DCtoBC.com said...

great fucking commercial.

but i need you guys to break down to me exactly how they pulled that shit off and it looked so neat. please. lord. lol